How Mint Mobile Celebrated Ryan Reynolds’s Birthday by Sponsoring an African Rhino (Yes, Really)

Creating Mint Mobile’s first new SKU in years by building a trusted, parent-first kids phone brand.

To highlight Mint’s savings in a fresh way, we launched Fat Wallet Syndrome and introduced the Fat Wallet Saver, a real product that 500+ people purchased online. Supported by a chiropractor influencer and a vintage, prescription-style ad approach, the social campaign blended humor, insight, and brand storytelling to attack Big Wireless in a memorable way. Anchored by a chiropractor influencer and a retro, prescription-style ad aesthetic, the campaign blended humor, insight, and brand storytelling to attack Big Wireless while boosting brand awareness and reinforcing Mint’s value story.

Exclusive Mint Green Pixel 8 launch campaign and landing page for Mint Mobile, blending premium design with a high-value offer.

Reimagine the in-store shopping experience for Wireless.

Brand & Website Redesign

Modernized MintMobile.com with a refreshed, conversion-focused UI: elevating clarity, accessibility, and brand cohesion while preserving the familiar Mint Mobile experience. Designed in collaboration with Fullbars.

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