Creating Mint Mobile’s first new SKU in years by building a trusted, parent-first kids phone brand.

How Mint Mobile Celebrated Ryan Reynolds’s Birthday by Sponsoring an African Rhino (Yes, Really)

To highlight Mint’s savings in a fresh way, we launched Fat Wallet Syndrome and introduced the Fat Wallet Saver, a real product that 500+ people purchased online. Supported by a chiropractor influencer and a vintage, prescription-style ad approach, the social campaign blended humor, insight, and brand storytelling to attack Big Wireless in a memorable way. Anchored by a chiropractor influencer and a retro, prescription-style ad aesthetic, the campaign blended humor, insight, and brand storytelling to attack Big Wireless while boosting brand awareness and reinforcing Mint’s value story.

Exclusive Mint Green Pixel 8 launch campaign and landing page for Mint Mobile, blending premium design with a high-value offer.

Its a real hotline for customers to vent about their wireless bill. and we really posted these around the city. and people really did call in and vent.

Modernized MintMobile.com with a refreshed, conversion-focused UI: elevating clarity, accessibility, and brand cohesion while preserving the familiar Mint Mobile experience. Designed in collaboration with Fullbars.

Reimagine the in-store shopping experience for Wireless.

Brand activation for Mint Mobile for a Best Buy Tradeshow.

Mint Mobile packaging for Holiday cookie kit. Designed to be on brand while referencing the content and the holidays.

Experiential & Activations

Deal toy concepts commemoration 1.35 billion dollar acquisition of Mint Mobile to T-Mobile. AKA project slingshot. Used a combination of conceptualizing and levering ai to render 3d prototypes that we edited and refind in photoshop.

Design by Lauren Cronon in collaboration with Full Bars (Mint Mobile).